eMusic Drops Subscription Requirement, Opens Store to All
Article by George Norman
On 12 Feb 2013
Online music and audiobook store eMusic announced that customers no longer need to get a subscription to be able to get music from the online store.

In the past you had to get a paid subscription to be able to discover and get music from eMusic, a leading download-to-own music retailer headquartered in New York and established in 1998. By paying a certain amount each month, eMusic subscribers could download and own music at a discounted price. eMusic members can still do this, but now they are no longer required to get a paid subscription.

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On Monday, the 11th of February, eMusic announced that it is dropping the subscription requirement and launching an a la carte download store. This means that anyone can now visit eMusic.com to discover, purchase and download music, regardless of whether they have a subscription or not. A catalog of more than 11 million tracks is now available to all music lovers around the world.

eMusic President and CEO, Adam Klein, had the following to comment on the subject:
“For nearly 14 years, eMusic has been devoted to music collectors who support artists and labels by purchasing their albums. That's why our base is comprised of culturally independent thinkers and music enthusiasts who are considered to be the tastemakers of the industry. Although our focus on this audience hasn't changed, our new business model is more inclusive and invites everyone to engage with what eMusic offers: insightful editorial that we curate independent of our sales division, and personalized discovery technology that draws upon the diverse tastes of our unique eMusic community."

Get started with the eMusic online music and audio book store by going to emusic.com.

In related news, Apple recently announced that more than 25 billion tracks have been downloaded via its iTunes App Store. The lucky 25 billionth downloader was Phillip Lüpke from Germany who downloaded “Monkey Drums” (Goksel Vancin Remix) by Chase Buch. Apple rewarded Phillip Lüpke with a €10,000 (about $13,500) iTunes gift card.




Tags: eMusic, music, store, subscription, Apple, iTunes
About the author: George Norman
George is a news editor.
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