Windows 7 Launched, More Popular than Harry Potter
Article by George Norman
On 22 Oct 2009
Today, the 22nd of October, Windows 7 has reached the much awaited GA (General Availability) milestone in its development process. Those who pre-ordered the operating system will have it delivered today; those who did not preorder can go to an IT-oriented store and purchase a version.

Speaking of preorders, do you have any idea how popular Windows 7 is? In the UK for example it is more popular than Harry Potter, representatives of Amazon announced. Compared to something closer to home, like Vista, Windows 7 is hugely more popular. After the operating system became available for purchase, Amazon sold more copies of Windows 7 in the first few hours than Vista did in its entire pre-order period.


Managing Director of Amazon UK, Brian McBride, comments: “The launch of Windows 7 has superseded everyone's expectations, storming ahead of Harry Potter and the Deathly Hallows as the biggest grossing pre-order product of all-time at, and demand is still going strong. Over the past three months, only Dan Brown's The Lost Symbol has sold more copies than Windows 7, which is an incredible achievement for a software product.”

The launch of Windows 7 is a big moment for Microsoft. Nothing can overshadow it, not even the spam campaign playing on the operating system’s popularity. According to McAfee, spam messages with the following subject lines have been detected:
  • Microsoft Windows 7 special offers
  • Windows 7 SP 2
  • Windows 7 FAQ on release
  • Today’s Special Gateway Laptop + NEW Windows 7 & More Electronics Deals
  • Windows7 ultimate 86% off
  • Windows7 ultimate 57% off

“We at McAfee Labs have noticed these throughout both September and October–with spikes as high as 1.88 percent of total spam. That might sound like a small number, but when you consider that daily spam volumes can reach 160 billion messages, it is not insignificant. As always, stay aware of the trends the scams and spammers use to lure you in. Be safe and watch what you click,” explained Security Research Manager with McAfee, David Marcus.

Tags: Microsoft, Windows 7, Harry Potter, Spam, McAfee
About the author: George Norman
George is a news editor.
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Windows 7 Launched, More Popular than Harry Potter
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