Twitter Site Shows Apple's App Store Some Love

Article by George Norman (Cybersecurity Editor)

on 18 Feb 2011

Wondering how popular social networking and micro-blogging site Twitter showed Cupertino-based software developer Apple some love? It did so by integrating Apple’s App Store into its website, or to put it in other words, it showed Apple some love by extending in-page previews to cover App Store app details.

So if someone tweets something about the incredibly popular Angry Birds game for example and links to the Angry Birds iPhone app, the Twitter site will display a screenshot of the app, screenshot that includes the app’s icon and the app’s description.

In-page previews work with other service alongside Apple’s App Store. They work with yfrog, TwitPic, Flickr, YouTube and Instagram. They don’t work with Apple’s other App Store, the Mac App Store. It must also be noted that App Store in-page previews work with the new Twitter web interface only; they do not work with the old site, nor with the official Twitter clients for Mac OS X and iPad.

In related news, Twitter recently showed non-English speaking users some love as well. At the start of the week Product Manager Jinen Kamdar announced the launch of the Twitter Translation Center which, as Kamdar explained, “allows us to crowdsource translations from our passionate users in order to more quickly launch Twitter in additional languages.” Any user can sign up, choose a language, begin translating, and thus help localize Twitter.

“We currently offer Twitter in English, French, German, Italian, Japanese, Korean, and Spanish,” added Kamdar. “These languages are all included in the Translation Center so translators can continue to help us with updates. We’ve also added Indonesian, Russian and Turkish to the Translation Center, as Twitter will be translated to those languages next. We plan to introduce more languages throughout the year, such as Portuguese. At this time, we have opened up the Translation Center to users who speak French, Indonesian, Italian, German, Japanese, Korean, Russian, Spanish, and Turkish. If you speak any of these languages, you can start helping us translate!”


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