Panda Security Celebrates 25th Anniversary, Announces Important Changes

Article by George Norman (Cybersecurity Editor)

on 30 Jan 2015

Cloud security company Panda Security celebrated its 25th anniversary this week and to mark this joyous occasion, the company announced some important changes. Internal and external changes that are based on a concept Panda calls “simplexity” – taking complex things and making them simple.

“We want to be perceived by the industry as we really are: challenging and innovative with deep human values. That’s why we have created a new corporate identity that we feel more identified with and which is closer, simpler and more modern. This transformation is based on the concept of “simplexity”: making complex things simple, simplifying the complexities faced by the computer security sector”, explained Paula Quirós, CMO at Panda Security.

Panda Security – New Corporate Identity

The Saffron Brand Consultants agency helped Panda Security come up with a new corporate identity, one that accurately highlights the company’s essence: innovation, vision, talent. The design for the modern new Panda nicely conveys the sharp, honest and optimistic spirit of the brand. “In short, with this new identity we want our customers to perceive us as we really are. A close, friendly, innovative company capable of successfully facing the present and future challenges,” explained Quirós.

Here’s Panda Security’s new brand video.



Panda Security – 5-Year Strategic Plan

Growth, technology and international expansion – Panda Security uses these elements as the basis for an ambitious 5-year strategic plan. Quirós again:

“The objective for the next five years is to grow at twice the rate of the computer security industry, as well as integrating and unifying technologies to provide our customers with a global security service that includes elements such as mobility or the Internet of Things under the concepts of simplexity and peace of mind. Additionally, we will continue to expand our international presence, with special emphasis on the European, North American and Latin American markets”

Visit Panda Security’s official website by following this link.



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