New, Re-engineered Launched, Twitter Founder Announces
Article by George Norman
On 15 Sep 2010
Evan Williams, founder and current Chief Executive Officer of Twitter, just announced that a new, re-engineered has been launched. The new, as Williams explained, is meant to offer easier and faster access to information and provide a richer experience to the user.

“Today, we’re introducing a new, re-engineered that provides an easier, faster, and richer experience. On the site, you’ll see the familiar timeline, yet underneath each Tweet is a handful of information, deeper context and even embedded media. Simply click on an individual Tweet and a details pane slides out on the right and reveals this content,’ announced Williams.


Please note that the new, re-engineered is being rolled out gradually as we speak (or write). The rollout is expected to take a few weeks. At first the changes will be rolled out as a preview – during this time you will have the chance to switch between the old and the re-engineered version. Eventually the re-engineered version will become the norm.

Here are the new features the new, re-engineered has to offer:

A New Design
@mentions, retweets, searches, and lists are now positioned above your timeline, in the left hand side of the screen. Features like Trending Topics, favorites, whom you recently followed, and who recently followed you are on the right.

View Multimedia Content
Twitter has struck a partnership with Dailybooth, DeviantArt, Etsy, Flickr, Justin.TV, Kickstarter, Kiva, Photozou, Plixi, Twitgoo, TwitPic, Twitvid, USTREAM, Vimeo, Yfrog, and YouTube. This means you will be able to easily view embedded photos, videos and other multimedia content right on Twitter.

Discover Related Content
Click a tweet and you will be able to see some additional info about the tweet’s author or about the tweet subject. You could for example see @replies, other tweets by the same user, a map of where a geotagged Tweet was sent from, and other info – it all depends on the tweet’s content.

Mini Profiles
Without navigating away from a page you can view a mini profile by clicking @username. This way you have easy and fast access to account information, including bio and recent Tweets.

“These changes will roll out as a preview over the next several weeks starting with a very small percentage of registered accounts tonight. During the preview, you'll be able to switch back and forth so you have time to grow accustomed to the way things work. Eventually, everyone will have the updated version of We are incredibly proud of the work the Twitter web team has accomplished. We hope you are too!” explained Williams.

Tags: Twitter, Evan Williams
About the author: George Norman
George is a news editor.
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