Mozilla Revamps the Firefox Logo
Article by George Norman
On 01 Jul 2013
The visual evolution of the Firefox brand is here. Mozilla introduced the rebuilt, revamped, updated Firefox logo and icon.

Go get the recently released Firefox 23 Beta and you will notice that the browser features a new, a revamped and updated logo. To reflect the fact that the Firefox browser has evolved considerably over the years, Mozilla decided to visually refresh the Firefox logo and product icon. Without changing the basic concept, the company modernized the logo so it can better “reflect Firefox’s role in the ever-changing Web of 2013 and beyond.”


Firefox Logo Evolution Infographic

“Unlike previous versions, the updated logo was created specifically with mobile in mind,” explained Mozilla’s John Slater. “Although we think it looks great at any size, it’s been optimized to be crisper and cleaner on small screens and lower resolution devices. However, it also scales quite nicely for use in retina displays, and (unlike previous versions) can be accurately recreated in SVG so it’s more ‘of the Web’.”

The one to come up with the new Firefox logo and icon is long time Mozilla visual designer, Sean Martell. He explained that his work was “a simplification in form and function”. Find out what else Martell had to say about the new design, check out the various visual changes that were made to the logo by reading this blog post.

Check out the image below to see how the Firefox logo evolved over time.

On a personal note, I have to say that the Firefox redesign reminds me of Google’s Chrome logo revamp from 2011.

In related news, Mozilla today announced the release of Firefox OS, the mobile operating system that brings the power of the open web to mobiles. The company also announced that the first mobile devices powered by its operating system will be released later this year. Deutsche Telekom and Telefonica will release the ALCATEL ONE TOUCH Fire and the ZTE Open in Central and Eastern Europe in the near future.

Tags: Mozilla, Firefox, logo, icon, browser
About the author: George Norman
George is a news editor.
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