Mozilla Firefox is a Hit with 90% of Users, Study Shows
Article by George Norman
On 28 Oct 2008
According to Laura Mesa from the Mozilla team, a recent study has revealed that 9 out of 10 people who have used the Firefox browser would recommend this software to others. The study was conducted on 10% of the users who upgraded to v. 3.0.2 and v. 3.0.3 from the following ten countries: United States, Japan, China, Brazil, Poland, France, Spain, United Kingdom, Italy and Brazil.

The respondents had to answer to a total of 6 questions, and here they are:

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1. How did you find out about Firefox?:
2. What is the primary reason you downloaded Firefox 3.0?:
3. Have you installed an add-on (including themes) to customize Firefox 3.0?:
4. Which of the following browsers have you used in the past week?
5. On average, how much time do you spend on the web?:
6. On a scale of 1-5, with 1 being 'not likely' and 5 being 'most likely', how likely are you to recommend Firefox to a friend?

It must be noted that question number four yielded conflicting results and consequently was not taken into consideration. Laura Mesa believes that the phenomenon occurred due to poor wording. In future studies the question will be used again, but only after it will be rephrased. Also, if you were thinking that 10% is a rather small percentage, then you must know that this amounts to 30,272 respondents. The high number of respondents makes the study statistically significant.

If you take a look at the six questions presented above you will see that there is a connection between question 6 and question 1. If #6 showed that most Firefox users will recommend it, #1 showed that this actually happens and most Firefox first time users turn to it because a friend told them to do so.



Tags: Mozilla, Firefox
About the author: George Norman
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