Microsoft Launches Race to Market Challenge for Windows Mobile App Devs

Article by George Norman (Cybersecurity Editor)

on 28 Jul 2009

Yesterday, we announced that Windows Marketplace for Mobile is opening its doors for all windows Mobile app developers that want to submit their app – this after Microsoft allowed developers to register with Windows Marketplace in May. As of July 27th, app developers from 29 countries can submit their WinMo app to Microsoft, and if it passes the Redmond-based company’s requirements, including the Windows Mobile Application Verifier test, then you can expect to see that app in the Marketplace.

Microsoft is trying to get as many developers as possible to submit their Windows Mobile app, and as soon as possible too. And to give things a kick in the right direction Microsoft has announced the launch of the Race to Market Challenge. A demo video of the challenge is available on YouTube here.

“We’re kicking this process off with a little contest we’re calling the Race to Market Challenge. The Race to Market Challenge is just another reason for developers to get in on the ground floor of the new Windows Marketplace. While we do sincerely believe that everyone who submits an app will benefit from being among the first available when Windows Marketplace opens for business, we’re offering a few other prizes as well,” commented Senior Director for Mobile Platform Services Product Management with Microsoft, Todd Brix.

No competition is complete without some cool prizes. By entering the Race to Market Challenge you have the change to win a prize package consisting of: a one-of-a-kind trophy, a Microsoft Surface table and developer kit, and last but not least, free online marketing and promotion for your app.

The 29 countries I mentioned at the beginning of the article are: Australia, Austria, Belgium, Brazil, Canada, Denmark, Finland, France, Germany, Greece, Hong Kong SAR, India, Ireland, Italy, Japan, Luxembourg, Mexico, New Zealand, Netherlands, Norway, Poland, Portugal, Singapore, Spain, Sweden, Switzerland, Taiwan, United Kingdom, US of A.

You can submit your Windows Mobile app here.
Additional details on the Race to Mobile Challenge are available here.


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