Making Search Easier: Instant Previews, Google Search App for Windows Phone 7
Article by George Norman
On 10 Nov 2010
Here are two ways in which Mountain View-based search engine giant Google is helping users more easily find whatever they are looking for. To help desktop users more easily find what they are looking for, Google has rolled out a new feature called “instant previews”. Instant previews is a visual means of enhancing your search experience. Click the magnifying glass next to a search result and you get an instant preview of the webpage (see image at the bottom, or if that is not enough, check out this YouTube video).

“In our testing, we’ve found that people who use Instant Previews are about 5% more likely to be satisfied with the results they click. The previews provide new ways to evaluate search results, making you more likely to find what you’re looking for on the pages you visit,” explained Product Manager Raj Krishnan.

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To get started with instant previews, just click here.

Moving on, to help Windows Phone 7 users more easily find what they want, Google has rolled out the Google Search app for Windows Phone 7-powered devices. The app, which is available as a free download for all Windows Phone 7 devices and languages, has the following to offer: fast searches, automatic suggestions as you type, repeat a query from the search history, results are based on the user’s current location so they can be more relevant.

How do you get the Google Search app for Windows Phone 7? According to Google Mobile Team members Jon Skeet and Nick Radicevic, you have to “search the Marketplace for “Google Search”, download, pin to Start, and the power of Google Search is only a click away.” You can click this Zune Marketplace link (the link works only with Internet Explorer or a Windows Phone 7 device).

Here’s the image I mentioned in the first paragraph.




Tags: Google, Instant previews, Google Search for Windows Phone 7, Microsoft
About the author: George Norman
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