HBO NOW Launches this April with Apple as an Exclusive Partner
HBO NOW, HBO’s new standalone streaming service, will premier in April with Apple as an exclusive partner.
Apple customers that have an iPhone, iPad, iPod Touch or Apple TV will be able to get an HBO NOW subscription by using the HBO NOW mobile app.
By purchasing a subscription for HBO NOW, priced at $14.99 per month, they will have access to the biggest and latest Hollywood hit movies. They will also have access to hit series like Game of Thrones, Silicon Valley, VICE, and Last Week Tonight with John Oliver. Everything that HBO has to offer will be available with HBO NOW.
Of course, there will be a free trial period. New HBO NOW customers who sign up through Apple will get a 30-day introductory free trial period.
“HBO NOW is the next phase of innovation at HBO,” said Richard Plepler, Chairman and CEO, HBO. “With this new partnership, a natural evolution for the network, we have access to millions of Apple customers who are used to getting their favorite apps immediately. Now, they can do the same with an HBO subscription.”
“HBO NOW offers a new generation of HBO fans many of the best TV programs in the world without a cable or satellite subscription,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “Now, with the same simplicity as buying an app, customers can subscribe to HBO NOW and instantly start viewing their favorite HBO programs as they air—this is huge.”
In related news…
Know what else is coming in April? Apple’s new smartwatch! The Apple Watch will be available for pre-order and preview starting with April 10. Then on April 24, the device will go on sale. To get an Apple Watch you’ll have to pay a lot more than you’d have to pay for HBO NOW.
Apple customers that have an iPhone, iPad, iPod Touch or Apple TV will be able to get an HBO NOW subscription by using the HBO NOW mobile app.
By purchasing a subscription for HBO NOW, priced at $14.99 per month, they will have access to the biggest and latest Hollywood hit movies. They will also have access to hit series like Game of Thrones, Silicon Valley, VICE, and Last Week Tonight with John Oliver. Everything that HBO has to offer will be available with HBO NOW.
Of course, there will be a free trial period. New HBO NOW customers who sign up through Apple will get a 30-day introductory free trial period.
“HBO NOW is the next phase of innovation at HBO,” said Richard Plepler, Chairman and CEO, HBO. “With this new partnership, a natural evolution for the network, we have access to millions of Apple customers who are used to getting their favorite apps immediately. Now, they can do the same with an HBO subscription.”
“HBO NOW offers a new generation of HBO fans many of the best TV programs in the world without a cable or satellite subscription,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “Now, with the same simplicity as buying an app, customers can subscribe to HBO NOW and instantly start viewing their favorite HBO programs as they air—this is huge.”
In related news…
Know what else is coming in April? Apple’s new smartwatch! The Apple Watch will be available for pre-order and preview starting with April 10. Then on April 24, the device will go on sale. To get an Apple Watch you’ll have to pay a lot more than you’d have to pay for HBO NOW.
