Article by George Norman

On 25 Jan 2012

People keeping track of these things will remember that back in the autumn of 2010 Google trimmed its privacy policies, that Google simplified and updated its privacy policies. Despite this fact, Google still has some seventy privacy policies in place; they’re needed to cover all of Google’s products. Having so many privacy documents is a complicated approach that goes against Google’s goal to integrate its products to create a “beautifully simple, intuitive user experience across Google.”

That is the main reason why Google has decided to do away with the many privacy policies it has and replace them with a single privacy policy that is shorter and easier to read. The new policy covers the majority of Google’s products and reflects Google’s aim of creating a beautifully simple and intuitive experience.


Mach 1st 2012 is the date when the new policy will take effect. Google has already started spreading the word about it via email notifications, by posting a notice on it homepage, by posting a video on YouTube (the video is posted below as well), and by talking about the change on its official blog.

“The main change is for users with Google Accounts,” explained via the official Google blog Alma Whitten, Director of Privacy, Product and Engineering. “Our new Privacy Policy makes clear that, if you’re signed in, we may combine information you've provided from one service with information from other services. In short, we’ll treat you as a single user across all our products, which will mean a simpler, more intuitive Google experience.”

The thing that doesn’t change is Google’s commitment to protecting your privacy and to provide users with as much transparency and choice as possible. Google will never sell the users’ personal information or share it without permission and will never stop you from taking your information wherever you want.

Click here to find out more about the privacy policy changes that Google will implement, changes that will take effect on the 1st of March.

Here’s the video I mentioned above, video released by Google to detail the fact that it will release a new privacy policy that covers most of its products and features.







Tags: Google, Privacy

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