Click for Charity: 1 Click Equals 1 Dollar
Article by George Norman
On 23 Jun 2010
Yahoo! recently announced that it will donate up to $50,000 to Ben Stiller’s charity, the aptly named StillerStrong Foundation. But Yahoo! will not just hand over the money – it will only make the donation if you show you’re willing to click for charity. If you click the image at the bottom, Yahoo! will donate money to the StillerStrong Foundation. For each click Yahoo! will donate $1; for 50,000 click Yahoo! will donate $50,000 (but no more; Yahoo! will not donate more than $50,000.

The picture you have to click presents Ben Stiller, Yahoo! Chief Marketing Officer Elisa Steele and advertising legend Jeff Goodby wearing yellow StillerStrong headbands. The picture was taken at the Cannes Lions advertising festival, during a session that maxed out the festival’s viewing spaces.

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“The three participated in a wide-ranging discussion about creativity and storytelling, which covered how technology is changing the creative process on Madison Avenue and in Hollywood. At the end of the session, Ben posed for a group photo with Elisa and Jeff and a crowd wearing StillerStrong headbands, and uploaded it to Flickr. He asked everyone to view it and share it with their friends. For every click, Yahoo! will donate a dollar, up to $50,000, to Ben’s StillerStrong charity,” explained Yahoo!.

The StillerStrong charity is raising money to help the Haitian School Initiative, an effort to help provide temporary schools for Haitians displaced by the earthquake in January 2010. The $50,000 that Yahoo! donates will go towards building one temporary school in Haiti.

So what are you waiting for? Show your support and click the image below. Help the Haitian children get a school, even if it is a temporary one. As a little reminder, Haiti was struck by a 7.0 magnitude earthquake on January 12th. The earthquake killed and left countless without a home.

Click for Charity



Tags: Yahoo!, Charity, StillerStrong Foundation, Haiti, Haitian School Initiative
About the author: George Norman
George is a news editor.
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