Article by George Norman

On 05 Nov 2008

There are several new bits of info from the Apple world that we need to report. First of all, there will be no iMac update, nor will there be an updated Mac Mini. Secondly, Apple is planning to potentially cut iPhone production by half (almost half). Thirdly, the genius mind of Tony Fadell, the one who invented the iPod, will no longer contemplate on the iPod. We are just one week into November and there’s already so much to report, so let’s get down to it.

It was rumored that on the 10th of November, Apple will update the iMac as well as the Mac Mini. The devices would get better processors, faster optic drives and the brand spanking new DisplayPort interface. This would have been great news, especially with Christmas just around the corner – what better present to get than a beefed-up version of the already popular iMac. Unfortunately all our daydreaming came to a halt when an Apple Inc. spokesperson announced that the holiday iMac and Mac Mini lineup is already set and will not be altered in any way. In one swift move Apple poured a glass of cold water on all of us hot heads.


According to Friedman, Billings Ramsey & Co. in the forth quarter of 2008 Apple may have to drastically lower iPhone production, and by drastically I mean 40% (just ten percent under half). The move will not affect Apple alone; it will also affect the revenues of other companies, such as Marvell Technology Group, Linear Technology and Broadcom because they supply Apple with iPhone parts. Apple may resort to this drastic measure if sales continue on the downward spiral that was first noticed back in September.

If we were to give credit to someone for inventing the iPod, then we would have to give it to Tony Fadell. His position with Apple will be presumably taken by Mark Papermaster from IBM because Fadell has decided his family is more important than Apple and is retiring. His wife is also retiring – she was the vice president for human resources with Apple. We cannot say for sure that Papermaster will be the one to replace Fadell because IBM has resorted to legal actions to prevent his departure from the company.



Tags: Apple, iPhone, iPod, iMac

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