Apple and IBM Join Forces, Aim to Transform Enterprise Mobility
Article by George Norman
On 16 Jul 2014
Apple and IBM recently announced that they entered a global, exclusive partnership and that the aim of this partnership is to transform enterprise mobility.

By joining forces, the two companies bring together their market-leading strengths and work towards a clear goal: redefine the way work will get done, address key industry mobility challenges and spark true mobile-led business change.

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Apple and IBM want to create a new class of business apps, thus bringing IBM’s big data and analytics capabilities to Apple’s iPhone and iPad. More than 100 industry-specific enterprise solutions, including native apps, will be developed and a new AppleCare service will be offered to enterprise customers.

“iPhone and iPad are the best mobile devices in the world and have transformed the way people work with over 98 percent of the Fortune 500 and over 92 percent of the Global 500 using iOS devices in their business today,” said Tim Cook, Apple’s CEO. “For the first time ever we’re putting IBM’s renowned big data analytics at iOS users’ fingertips, which opens up a large market opportunity for Apple. This is a radical step for enterprise and something that only Apple and IBM can deliver.”

As part of the Apple-IBM agreement, IBM will be able to sell iPhones and iPads to business clients worldwide.

“Mobility—combined with the phenomena of data and cloud—is transforming business and our industry in historic ways, allowing people to re-imagine work, industries and professions,” said Ginni Rometty, IBM Chairman, President and CEO. “This alliance with Apple will build on our momentum in bringing these innovations to our clients globally, and leverages IBM’s leadership in analytics, cloud, software and services. We are delighted to be teaming with Apple, whose innovations have transformed our lives in ways we take for granted, but can’t imagine living without. Our alliance will bring the same kind of transformation to the way people work, industries operate and companies perform.”

Additional info on the Apple-IBM agreement is available here.




Tags: Apple, IBM, partnership, mobile, iPhone, iPad
About the author: George Norman
George is a news editor.
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Apple and IBM Join Forces, Aim to Transform Enterprise Mobility
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