And the Hits Keep Coming from Samsung

Article by George Norman (Cybersecurity Editor)

on 22 Jul 2014

Samsung just won’t stop – much to my amusement. The company rolled out a new video called Screen Envy, video that makes fun of the iPhone’s small screen.

“The Galaxy S5's 5.1" HD display is the screen your friends wish they had -- and now they're lining up to watch over your shoulder,” says the video’s official description. The video itself is embedded below.

Here’s the story so far. The month of July started with Google rolling out a video called “Wall Huggers”. This video makes fun of the fact that iPhone users spend a lot of time charging their phones. Galaxy S5 users on the other hand don’t have to do so because they can enable Ultra Power Saving Mode. Furthermore, they can easily change a drained battery with a new one.
  • Samsung’s Wall Huggers video.


To show just how efficient Ultra Power Saving Mode is, Samsung rolled out another video mid-July. Called “One Charge Challenge: Coast to Coast”, the video shows how you can go 7 days without having to charge your Galaxy S5. After having spent 7 days on the road, after having driven 3504 miles form one cost to another, the Galaxy S5 still has some battery left.
  • Samsung’s One Charge Challenge: Coast to Coast video.


This week Samsung rolled out another video that promotes its Galaxy S5 and makes fun on the iPhone. Called "Screen Envy," this new video emphasizes the fact that the Galaxy S5 has a 5.1" HD display – iPhone users watch in envy at the S5’s large screen.
  • Samsung’s Screen Envy video.


I wonder what’s next. Perhaps a video that presents the Galaxy S5’s Kids Mode, the feature that lets you limit the time your child spends on the smartphone. Or perhaps a video that presents the Galaxy S5’s Private Mode, the feature that lets you hide personal documents, pictures, text messages, videos, voicemails, and so on.

I don’t know what’s next. But I am quite amused by the videos that have been rolled out so far!



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